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March 30, 2007

Article in the NYT on games for older adults

Link: Video Games Conquer Retirees.

The first time she lost at Bookworm, Sister Jean-Marie Smith recalled, “I stood up and said, ‘Me and this computer are going to have a talk.’ ”

I really love the fact that folks in casual games are so successfully bringing the fun of video games to older folks. In particular, this is difficult for the reason that you're often designing games for a much different audience.

People creating websites would be smart to try to learn a bit from the people building these types of properties online.

Now just wait until you get a ClubPenguin for older adults going... MMOGs for seniors ;)

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  • Futuristic Play

    My name is Andrew Chen and I'm an entrepreneur living in San Francisco, CA. This blog covers my thoughts on metrics, viral marketing, user experience, game design, and online advertising.

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